Visa’s London 2012 Olympic Games ad campaign running currently on YouTube features US diving team member and Olympian, David Boudia, climbing to the spire of Burj Khalifa in Dubai – the tallest building in the world.

And then… leaping from it with an unending series of somersaults as he dives with many others into the pool below.

David Boudia makes over 25,000 practice dives a year – which is like diving off the tallest building in the world, which is our Burj Khalifa here in Dubai – over 180 times. All of the practice is in anticipation of the one perfect dive when the lights are shining brightest at the London 2012 Olympic Games.